Samsung’s 2025 Frame and Frame Pro TVs Get Massive Prime Day Discounts — Plus Free Bezel and Music Frame

Samsung is rolling out major Prime Day savings across its premium lineup of AI-powered TVs, immersive soundbars, and lightning-fast SSDs — giving shoppers a rare opportunity to elevate their home entertainment setup without breaking the bank.

This year’s highlight offers include: Buy The Frame Pro and receive a Music Frame and Bezel on Samsung.com, or buy The Frame and receive a Bezel free — a perfect pairing for those looking to combine technology, art, and design in one elegant package.

Among the standout offers are The Frame (2025) and The Frame Pro, two lifestyle TVs that bridge the worlds of art and technology, redefining how displays can enhance a living space.

The Frame Pro and The Frame: A Step Beyond Art Mode

As we explained in our April 2025 deep dive on The Frame and The Frame Pro, The Frame Pro represents a notable evolution from the standard Frame series.

Both models share the same minimalist, picture-frame design and access to the Samsung Art Store, which features more than 3,000 curated artworks from leading institutions such as MoMA, The Metropolitan Museum of Art, Art Basel, and the Tate Modern. However, The Frame Pro goes further by integrating AI-powered image processing, Vision AI capabilities, and an even more refined display technology.

Powered by the NQ4 AI Gen3 processor, also used in Samsung’s high-end Neo QLED 4K lineup, the Frame Pro offers improved picture rendering, more lifelike color reproduction, and advanced ambient optimization. It is also equipped with Samsung Vision AI, which brings features such as Click-to-Search, Generative Wallpaper, and Samsung Food — seamlessly linking what you see on-screen with relevant information, artwork, or recipes.

Where the difference is most visible, however, is in the display surface. The Frame Pro features a specialized, non-glaring matte panel that lends images a canvas-like texture, closely mimicking the appearance of real paintings under soft gallery lighting. 

Where the difference is most visible, however, is in the image processing and intelligence behind the display rather than the panel itself. Both The Frame and The Frame Pro utilize Samsung’s specialized non-glare matte display, which lends images a canvas-like texture and makes artworks appear remarkably authentic under any lighting condition.

What sets The Frame Pro apart is its NQ4 AI Gen3 processor, which delivers more refined color mapping, enhanced tone detail, and adaptive brightness, as well as Vision AI features such as Generative Wallpaper and Click-to-Search. While both models achieve the same lifelike, anti-reflective look that feels closer to paper than to a typical TV, the Frame Pro subtly enhances how each artwork or video scene is rendered in real time.

The Matte display technology differs from the Glare-Free 2.0 coating used in Samsung’s Neo QLED lineup, which minimizes reflections while maintaining a TV-like appearance. The Frame Pro’s finish absorbs ambient light, creating an illusion so convincing that framed artworks appear printed or painted directly on the panel.

Editor’s Take: When Technology Meets True Art Display

I am particularly impressed by Samsung’s free curation section within the Art Store. It offers a rotating collection of art pieces from major museums and galleries without requiring a paid subscription — a thoughtful touch that expands access to art.

Combined with the non-glaring matte screen, this free gallery transforms the Frame Pro into something much more than a television. The artworks look remarkably authentic, with rich textures and subdued light diffusion that genuinely evoke the presence of a real canvas. It is one of the most convincing digital art experiences available today.

Samsung Prime Day 2025 TV Deals

This Prime Day, Samsung’s offers make both models more attractive than ever — with free accessories included on select purchases.

The Frame Pro (2025)

• Buy The Frame Pro and get a Music Frame and Bezel FREE
• 85” The Frame Pro – 18% OFF: Save $800 (Promo price: $3,497.99)
• 75” The Frame Pro – 31% OFF: Save $1,000 (Promo price: $2,197.99)
• 65” The Frame Pro – 18% OFF: Save $400 (Promo price: $1,797.99)

The Frame (2025)

• Buy The Frame and get a Bezel FREE
• 65” The Frame – 22% OFF: Save $400 (Promo price: $1,397.99)
• 55” The Frame – 23% OFF: Save $300 (Promo price: $997.99)
• 50” The Frame – 18% OFF: Save $200 (Promo price: $897.99)
• 43” The Frame – 11% OFF: Save $100 (Promo price: $797.99)

The Frame (2024)

Additional Samsung Prime Day Highlights

Audio

• B-Series Soundbar HW-B630F – 15% OFF: Save $30 (Promo price: $170)

Storage

• Samsung 9100 PRO 4TB SSD – 36% OFF: Save $200 (Promo price: $349.99)
• Samsung 9100 PRO 2TB SSD – 43% OFF: Save $130 (Promo price: $169.99)
• Samsung 990 EVO Plus 2TB SSD – 39% OFF: Save $128 (Promo price: $199.99)
• Samsung T9 4TB Portable SSD – 39% OFF: Save $170 (Promo price: $269.99)
• Samsung T7 4TB Portable SSD – 36% OFF: Save $200 (Promo price: $219.99)
• Editor’s note: Some links are provided for convenience; we do not make any affiliate money

The Bigger Picture: Samsung’s AI Ecosystem in 2025

This year’s Prime Day lineup underscores Samsung’s broader vision for AI-powered living, where technology blends seamlessly with personal spaces. The same Vision AI platform found in The Frame Pro also powers Samsung’s Neo QLED 8K (QN990F) and Neo QLED 4K (QN80F), bringing features such as Live Translate, Pet and Family Care, and Home Insights to more screens.

With glare-free displays, wireless One Connect boxes, and generative art capabilities, Samsung’s 2025 TVs are designed not only to entertain but to inspire. This Prime Day, they are more accessible than ever — whether you are upgrading your home theater or curating your personal art gallery.

Filed in General. Read more about 4K TV, 8k Tv, AI (Artificial Intelligence), Editorpick, Samsung and The Frame.